May 16, 2011
by Reduce
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Clarifying Biodegradable vs. Compostable in California

Biodegradable or compostable: These terms are often confusing for consumers trying to select an eco-friendly product. Calif. State Senator Mark DeSaulnier, who represents a district east of San Francisco, aims to clear up the confusion for his state with Calif. Senate Bill 567, the Truthful Environmental Advertising in Plastics law. SB 567 would ban the [...] Continue reading

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October 8, 2010
by Reduce
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What Will FTC’s Revised ‘Green Guides’ Mean for Consumers?

On Wednesday, the Federal Trade Commission (FTC) released its first revision of its Green Guides since 1998. The revised Guides address how environmental marketing claims can be used on products and their advertising, and were created to protect consumers from misleading claims. “In short, for many products, confusion abounds – we don’t always get what [...] Continue reading

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