May 14, 2013
by MoreRecycling
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Most consumers who are shopping for a new car depend on good crash safety ratings as an indicator of how well the car will perform in a crash. But a new study of crashes involving cars and sport utility vehicles has found those crash ratings are a lot … Continue reading
Share on FacebookMay 14, 2013
by MoreRecycling
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Some targeted messages based on political orientation are more effective at persuading consumers to recycle according to a new study. Continue reading
Share on FacebookMay 14, 2013
by MoreRecycling
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Consumers engage in superstitious behavior when they want to achieve something but don’t have the power to make it happen, according to a new study. Continue reading
May 14, 2013
by MoreRecycling
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Consumers believe a product is more effective when images of the product and its desired outcome are placed closer together in advertisements, according to a new study. Continue reading
Share on FacebookMay 14, 2013
by MoreRecycling
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Consumers experiencing relationship problems are more likely to prefer aesthetic experiences that reflect their negative mood, according to a new study. Continue reading
Share on FacebookMay 13, 2013
by Lisa Marie Chirico
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Move over rivets, it’s plastic bottles that make a pair of Levi’s 501 jeans unique now. Iconic brand Levi Strauss and Co. is participating in the effort to drive consumers to think about recycling in a new light with the introduction of their limited-e… Continue reading
Share on FacebookMay 9, 2013
by MoreRecycling
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Why do brands such as Manchester United and Apple capture hearts and minds? How do marketers make consumers develop a strong attachment for a product or service? According to a recent study it is achieved by appealing to people’s aesthetic needs (entic… Continue reading
Share on FacebookMay 6, 2013
by MoreRecycling
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As consumers, we like to hear that produce growers and distributors go above and beyond food safety mandates to ensure that healthy fresh fruits and vegetables do not carry bacteria or viruses that can make us sick. But in California’s Salinas Valley, … Continue reading
Share on FacebookMay 6, 2013
by MoreRecycling
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In a new study, researchers in Spain attempted to identify just how predictable consumers are with respect to shopping patterns. As explained by one of its authors, “the main conclusion we have drawn is that people’s behavior is repetitive when it comes to visiting and spending in shops, and as such it is possible to have some success in predicting where we are going to buy in the future.” Continue reading
April 16, 2013
by MoreRecycling
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The latest national survey of 100 percent biodiesel “blend stock” samples found that 95% of the samples from 2011-12 met ASTM International fuel quality specifications. The ASTM standards serve as guidelines for industry and are designed to ensure qual… Continue reading
Share on FacebookApril 12, 2013
by MoreRecycling
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A new procedure that thickens and thins fluid at the micron level could save consumers and manufacturers money, particularly for soap products that depend on certain molecules to effectively deal with grease and dirt. Continue reading
Share on FacebookApril 11, 2013
by MoreRecycling
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Web tools and social media are our key sources of information when we make decisions as citizens and consumers. But these information technologies can mislead us by magnifying social processes that distort facts and make us act contrary to our own inte… Continue reading
Share on FacebookApril 9, 2013
by MoreRecycling
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Certain physical acts of completion provide consumers with a sense of closure that makes them happier with their purchases, according to a new study. Continue reading
Share on FacebookApril 9, 2013
by MoreRecycling
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In a competitive context, consumers are willing to pay significantly more to win when other bidders are unknown, according to a new study. Continue reading
Share on FacebookApril 4, 2013
by Reduce
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The 10-Year Hoodie is a premium unisex zip-up hoodie made entirely in America. Continue reading
Share on FacebookApril 1, 2013
by MoreRecycling
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In a new study, researchers show that an organic label can influence much more than health views: perceptions of taste, calories and value can be significantly altered when a food is labeled “organic”. Certain people also appear to be more susceptible … Continue reading
Share on FacebookMarch 27, 2013
by Reduce
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Buying in bulk carries loads of environmental benefits, from ditching food packaging to directly controlling portion size. Continue reading
Share on FacebookMarch 22, 2013
by Reduce
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According to EatByDate, the expiration date you’ll find on many food items is not related to food safety. Continue reading
Share on FacebookMarch 13, 2013
by MoreRecycling
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Energy is getting more and more expensive, and experts are predicting record electricity and heating prices. A software platform promises to lighten the load for households and businesses by making it easier for consumers to put renewables to good effect. Continue reading
Share on FacebookMarch 12, 2013
by MoreRecycling
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Green calorie labels may lead people to see nutrition-poor foods in a healthier light. A researcher says consumers are more likely to perceive a candy bar as more healthful when it has a green calorie label compared with when it had a red one – even though the number of calories are the same. Continue reading